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Recap: Digital Summit 2019

Earlier this month, we spent two jam-packed days at Digital Summit Portland catching up on the latest trends and innovations in digital communications. Our goal? Track down the best new tools to help clients to solve their most complicated messaging challenges. As we rubbed elbows with industry leaders and the smartest minds shaping the rapidly [...]

Building A Better Community … Literally

May 23rd, 2019

Hubbell Communications founder and CEO Ward Hubbell took part in the official groundbreaking for a new middle school in Lake Oswego. The project is the result of the $200 million bond passed by voters in 2017 – a campaign run by Hubbell Communications. Author: Ward Hubbell, President of Hubbell Communications Many of you who work [...]

5 Key Traits of a Great Public Affairs Specialist

February 12th, 2019

While there’s no secret formula for how to become a great public affairs specialist, at Hubbell Communications we believe there is a “special sauce” that sets the great public affairs specialists apart from the mediocre ones.   It goes without saying that in order to be successful in public affairs or public relations you have [...]

Managing a Campaign to Victory

January 3rd, 2019

Our firm has long been active in managing local ballot measure campaigns.  From school bond measures to ballot measures around local zoning, spending authority, energy utility management and other issues, we are proud that our team has won every one of the campaigns that we have managed. While each campaign is unique – unique voters, [...]

How Coalition Management Helps to Generate Real Change in Public Policy

December 10th, 2018

When it comes to enacting change in public policy, nothing gets the job done as well as having the strength of numbers behind your cause. This is when you need a coalition, or a group of likeminded individuals, businesses and organizations, who are willing to band together and serve as a united front on a [...]

The Cost Benefits of Hiring a Public Affairs Firm

November 15th, 2018

Every business, no matter how large or small, should understand how public policy impacts them.  For some businesses this is minimal but for others a new law or regulatory change has the potential to significantly impact its bottom line.   For many businesses, the question about whether or not to hire a public affairs firm [...]

Four Essentials for Effective Issue Management

November 8th, 2018

Controversial or complex issue? A dearth of support? A well-organized opposition? Each of these barriers can be overcome with a calculated and deliberate issue management strategy. Hubbell Communication’s success with issue management comes from decades of firsthand experience and many organizations turn to us for help. Here are four priorities for effective issue management: Recognize [...]

Unbelievable Stories that Demonstrate the Value of Great PR

October 4th, 2018

In a day when information can travel around the world in the blink of an eye, a good PR agency has the ability to make a major difference in how a company’s brand is perceived. Good PR is always obvious to the casual observer. Go Big or Go Home There a couple different approaches to [...]

Public Affairs

August 28th, 2018

Public affairs is the discipline of communication focused primarily on influencing public policy. A public affairs campaign could occur at the local, state or federal level and be aimed at influencing legislation, regulation or the outcome of a ballot initiative. In an age in which we are often overwhelmed with information, public affairs professionals have to find creative ways to break through the clutter with compelling messages on complex issues.  […]

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The art of issue advocacy

April 10th, 2018

In public affairs we are often called upon to work with and broaden a client’s perspective in order to align that perspective with broader public interests. In other words, for communication and advocacy purposes, our job often involves helping our client find, create or attach themselves to a message and a voice bigger than themselves. [...]

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